Chapter 833: Chapter 833 Too Terrible
In the afternoon, Lin Gantang dressed up beautifully to go out.
Bei Bei was already waiting in front of the fountain at Hejiang Square. When she saw Lin Gantang, she handed her the milk tea: “Here, for you, it’s the flavor you used to drink often.”
“Thank you,” Lin Gantang said, holding the milk tea.
Bei Bei had already started drinking. She scanned the surroundings: “I’ve taken a quick look around earlier, nearly all the shops around the plaza have been rented out.”
“The foot traffic here is pretty good, the location is in high demand,” Lin Gantang said.
The two of them walked around the plaza, with Bei Bei paying close attention to the clothing stores inside.
“How do you plan to position your store?” Lin Gantang asked as they walked.
“My cousin’s designs are really nice. I can’t bear to do low-end sales, but it’s not easy to establish a new brand as high-end luxury, so I’m thinking of controlling the quality and characteristics of the clothes, investing funds to target the mid-end market.”
Lin Gantang nodded, her thoughts were similar: “What about after that? Do you have any other ideas?”
“What else?” Bei Bei was confused.
Lin Gantang laughed: “Product and price positioning are just one aspect, you also need to consider market positioning and target audience, and it’s best to look at competitor stores, check out their product styles and business models.”
“That sounds so complicated. I thought just setting the price and opening the store would be enough. The last time I opened the escape room with BingXi, I didn’t manage it much, it was more of a hobby.” Bei Bei touched her face, feeling embarrassed: “Tangtang, you know quite a lot. No wonder your bookstore is doing better and better.”
“I’ve learned by osmosis. You see how good my brother and Yanqing are, what I know is nothing compared to them.”
Bei Bei pondered: “I need to give this some serious thought when I get back. I thought opening a store was simple, but your questions have made me realize my preparation is far from enough.”
“Take it slow, let’s first find a store space.” Having finished walking around the square, Lin Gantang asked, “Have you looked at any other plazas?”
“Not for the time being.” Bei Bei linked her arm with Lin Gantang’s: “Let’s go check out Hejiang Road.”
Lin Gantang nodded nonchalantly: “You could discuss the business side of things with your mum, you know.”
Bei Bei’s mother was a strong, astute career woman, surely experienced enough to give Bei Bei guidance.
“Forget about that, I have never discussed what I want to do with her.” Bei Bei complained: “My mum just likes to rush us to get married, afraid that we sisters won’t be able to find husbands. I can sense my mum’s indifferent attitude towards her own marriage, but for some reason, she insists on us getting married, which is contradictory.”
Lin Gantang couldn’t help but ask her, “Are you still using the excuse of liking the same sex?”
“Yeah, that excuse works so well, saves me a lot of trouble, and my mum can’t do anything about it.” Bei Bei asked, “Do you think once my career is successful and I can support myself, will my mum still pressure me about marriage?”
“It depends on your mother’s views. Some people believe that marriage is the ultimate destination, and that a life is only perfect if one marries.”
Bei Bei’s face fell at once: “That’s terrifying.”
The two made their way to Hejiang Road, passing by the bookstore, where Lin Gantang went in to check.
The main renovations of the bookstore were complete, with only minor details left to sort out.
The decorating was progressing quicker than she had expected.
Bei Bei, on the other hand, was checking out the shops on the same street outside. Suddenly, she saw someone at the corner of the street and quickly tapped on Lin Gantang, who had just come out of the bookstore: “Look to the left.”
Lin Gantang raised her eyes and saw a young man and woman standing face to face, the young man tucking the woman’s hair behind her ear, their expressions full of tenderness.
And that woman was none other than Tan Huiya.